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Targets
Target customer for the
HP LaserJet 1100 Printer
●Individual business users in offices of any size (corporate, small and micro businesses, home offices). The key common thread is the desire for professional laser results: print quality, speed, volume printing.
Corporate business customer needs
●Convenience –
●Compatibility with existing office systems and applications
●Confidentiality
Small, micro and home business customer needs
●Professional quality results
●Fast results
●Dependability
●Value for money
Target customer for the
HP LaserJet 1100A
Printer • Copier • Scanner
●Individual business users who handle extensive amounts of documents and information during their normal work.
They communicate with a variety of people via a variety of media, including hardcopy originals, copied documents and electronic messages.
Target customer needs
●Access to more document management tools at the desktop
●Flexibility in ways to communicate and share information
●Easy exchange between electronic and paper media
●
Family Overview
HP LaserJet 6P
The fast versatile laser printer
for business users with growing needs
HP LaserJet 1100 Printer
The fast personal laser printer for business users
NEW
HP LaserJet 3100
Printer • Fax • Copier • Scanner
The business communications workhorse
HP LaserJet 1100A
Printer • Copier • Scanner
The fast personal laser printer, copier and scanner,
NEW