The Alcatel-Lucent ISAM technology is also designed for wire-speed performance with cost-effective Ethernet switching and enhanced Layer 2/Layer 3 functions.

The Alcatel-Lucent 7342 ISAM FTTU combines ISAM performance with a comprehensive integrated solution for fiber access. With this technology, you have the flexibility to deliver RF video, IPTV, data, legacy and next generation voice – as well as backhaul 2G, 3G and WiMAX radio access, all on one platform. Just as important, the Alcatel-Lucent 7342 ISAM FTTU is managed by the same systems used for all Alcatel-Lucent access products: the Alcatel-Lucent 5526 Access Management System (AMS) in ANSI markets, or the Alcatel-Lucent 5523 ADSL Work Station (AWS) in ETSI markets.

Increase Service Revenue

Gaining a competitive edge often means offering more services to increase revenue and reduce churn; however, your existing access net- work is probably not designed to deliver a full suite of services. The Alcatel-Lucent 7342 ISAM FTTU is a strategic access platform that enables delivery of these and future services. Offering a complete suite of voice, data, and video can dra- matically increase your top-line revenue as shown in Figure 1.

Figure 1. Incremental Revenue from FTTU

 

200

S. Dollars)

150

100

ARPU (In U.

50

 

 

0

Voice

Voice

Voice, Video

Only

and Data

and Data

Source: The Yankee Group, 2004

 

 

HDTV

DVR

VoD

Premium Video

Digital Video

Basic Video

Broadband

Long Distance

Local

4 Alcatel-Lucent 7342 ISAM FTTU

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Alcatel-Lucent 7342 ISAM FTTU manual Increase Service Revenue, Source The Yankee Group