Key functions and features

White Paper Z300

The Z300 has an innovative interface that enables fast and efficient use. The main menu that provides an overview of all functions and features in the phone, is easily reached by pressing the navigation key in standby. The main menu is accessible during an ongoing call, this feature allows multitasking - an air time generator.

Actions in the Z300 are always carried out in the most efficient way, and in standby there is a visible status bar at the top of the display. The status bar extends the usage of non-voice features by dis- playing icons and indicators of ongoing calls.

Clamshell

The new Z300 clamshell phone from Sony Ericsson has a unique design and is easy to use.

The Z300 features active clamshell functions. This means for example, that you can answer calls very easily by just opening the phone and end calls by closing the phone. You can also answer and end calls by pressing the Yes and No keys respectively.

Say it in words, say it with pictures, animate it, add sound. Have fun putting together multimedia birth- day and holiday greetings.

EMS (Enhanced Messaging Service)

Enhanced Messaging Service (EMS) adds a new powerful functionality to the well-known SMS standard. With it, mobile phone users can add life to SMS text messaging in the form of pictures, ani- mations, sound and formatted text. This gives the users new ways to express feelings, moods and personality in SMS messages. Apart from messag- ing, users will enjoy collecting and swapping pic- tures and ringtones and other melodies, downloading them from the Internet or editing them directly on the phone.

EMS uses existing SMS infrastructure and industry standards, keeping investments to a minimum for operators and providing a familiar user interface and compatibility with existing phones and with other manufacturers.

The Z300 also features two displays. When the phone is open, the user can enjoy the ultimate viewing experience offered by the 65k full colour main display. The display has 128 x 128 pixels and offers the user maximum information with the least scrolling.

When the phone is closed, the 64 x 64 pixel status display is visible. This black on white display pro- vides you with information even when the phone is closed. For example, when receiving an incoming call, the number (or name if you have the incoming number stored as an entry in the Phonebook) of the person who is calling is animated in the status dis- play. The status display also shows other informa- tion such as the current time, and network and battery status.

MMS (Multimedia messaging)

Reacting to the enormous popularity of mobile phone messaging, Sony Ericsson has incorporated the latest messaging standard, along with a colour display for an enhanced imaging experience.

Style-Up™ covers

One extra set of exchangeable front and back cov- ers can be included in a customized kit. In general, these covers must be purchased seperately as accessories. Style-Up™covers come in an array of wonderful colours that allow you to change the appearance your Z300. Whether it is to comple- ment an outfit with colour coordination, make a pleasant change to your phone, or simply match the way you feel Z300 Style-Up™ covers offer you a good choice.

The Style-Up™ covers can also be complemented with a matching wallpaper, pre-stored in the phone or downloaded from mobile Internet.

Ringtones

There are several ways to find a catchy ringtone for the Z300. One way is to choose any of the pre-pro- grammed ringtones in the phone. It is also possible to download a ringtone from a WAP site or receive it in an EMS message from a friend or a company that sells ringtones. Up to 8 polyphonic ringtones

8	October 2005