FilterStream A600 instruction manual About Dr. Rachel Herz, Brown University Medical School

About Dr. Rachel Herz

Rachel S. Herz, Ph.D., Expert in the Psychology of Smell.

Visiting Professor, Department of Psychiatry and Human Behavior,

Brown University Medical School

Dr. Rachel Herz, PhD has been hailed as the world’s leading expert on the psychology of smell. She was acclaimed as a pioneer in the psychology of olfaction in a special Scientific American profile article in November 1999, and an example of her memory research toured in the 5-year traveling exhibit “Brain: The world inside your head,” which opened at the Smithsonian Institution in 2001.

Dr. Herz has been conducting research on scent, emotion and cognition for the past 17 years and has published over 50 original research papers, and contributed numerous chapters to college textbooks and academic anthologies. Her research has shown how odor-evoked memory is unique in emotional potency compared to other memory experiences, how emotional associations can change odor perception, and how odors can be conditioned to emotions and subsequently influence motivated behavior. Her work also deals with how language can manipulate odor perception, and the role that body-odor and fragrance play in heterosexual attraction.

Dr. Herz has been recognized by her peers as a star in olfaction. In addition to receiving a number of private and federally funded grants, she has been honored with several high-profile internationally distinguished awards, including: The Ajinomoto USA Inaugural Award, and The Moskowitz-Jacobs Award for Research Excellence in the Psychophysics of Taste and Smell.

Dr. Herz is also repeatedly invited as a guest speaker to international scientific and industrial meetings, and is currently a keynote speaker in the “Distinguished Lectureship Program” for the Institute of Food Technologists.

Because of Dr. Rachel Herz’s world prominence and excellent ability as a communicator she is regularly interviewed by national and international media for television, radio and print outlets including: The Discovery Channel, ABC News, The BBC, The New York Times, The New Yorker, The Independent, Time Magazine, Rolling Stone, Salon.com, Oprah Magazine and Cosmopolitan Magazine. Due to their popularity, Dr. Herz’s TV appearances, interviews and articles have been reproduced and translated into numerous languages ranging from Hebrew to Italian to Japanese. Dr. Herz also consults for many of the world’s leading multinational fragrance and flavor companies, including Proctor & Gamble, International Flavors and Fragrances, and PepsiCo.

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