The people (top) at
Poulan as its first consumer marketing director. Lindley recognized the casual chain saw user as a virtually untapped market. His organizational skills and knowledge of the consumer set Beaird- Poulan on a new era of growth.
In 1971,
In 1971, the company’s 25th Anniver- sary was observed with the introduction of the Model XXV, a lightweight saw designed for the casual user. Because of the saw’s
The Model XXV, designed by Lloyd Tuggle who had joined
grew for Poulan. Poulan products found their way into hundreds of chain saw deal- ers’ showcases, and were sold through hardware stores, engine shops, lawn and garden stores, farm equipment suppliers and rental outlets. The lightweight saw combined excellent power to weight ratio, good balance and an easy starting reed- valve engine design which made the Model XXV the most efficient as well as the most economical chain saw on the market
After more than a decade, the Beaird- Poulan firm had introduced 59 different models of saws, and acquired the reputa- tion of being an innovative and aggressive manufacturer not willing to sacrifice the quality of their products.