DIGITAL RADIO GUIDE

INTERNET RADIO

The study identified the following reasons why people listen to Internet radio, as opposed to off-air radio:

To listen to audio not available elsewhere

17%

To control/choose the music played

15%

Fewer commercials

14%

Greater variety of music

13%

Clearer signal than over-the-air radio

8%

Less DJ chatter

8%

Because it is "new"

7%

Internet listening appears to be concentrated among well-known Internet radio brands such as America Online's AOL® Radio Network; Yahoo!® Music, Microsoft’s MSN Radio, WindowsMedia.com and Live365. Every week, these stations reach an average of 4.8 million listeners aged 12 and older during the hours of 06.00 – 00.00. Listeners to these five major Internet radio brands account for roughly one out of four of the 20 million weekly Internet radio listeners in the US.

6.3Internet Radio peculiarities

Radio over Internet differs from other delivery media in three ways:

•It is a relatively new way to experience radio via a computer device. The consumer uses a new interface (screen, keyboard, mouse) and is able to search and select different content according to the station name, country of origin, genre or style, as well as viewing the currently played programme ("Now Playing"). The station's frequency (as in FM or AM) or multiplex (as often in DAB) is irrelevant. The users can shortlist their preferences by compiling personalized favourites lists. In addition, it is possible to generate a virtual station schedule according to one's preferences. An "on-demand radio" is also offered by many traditional broadcasters on their websites; this allows the user to click and play the archived programme items which were broadcast via conventional terrestrial channels during the previous seven days or so.

•IR widens the choice of service providers. These can be traditional radio broadcasters, new (Internet-only) stations, portals or independent users.

•Radio content on the web can differ from radio broadcasting as it has evolved over the last century. Whereas on terrestrial networks the choice of stations is relatively limited, there are thousands of IR stations. It is often possible to choose from a list of most popular stations or to find a station which is playing a particular song from a "Top 50" list. Since computers can use hard disc memory, it is possible to time shift play out.

One of the fundamental differences between IR and conventional radio is the absence of barriers to public transmission. Consequently, even a small, local station can potentially become a global player, or at least an international station.

77

Page 76 Page 78
Page 77
Image 77
Grundig Digital Radio manual Internet Radio peculiarities
Page 76 Page 78

Digital Radio specifications

The Grundig Digital Radio represents a significant advancement in radio technology, combining aesthetics, functionality, and a user-friendly interface. As a pioneer in the audio and electronics industry, Grundig has successfully integrated modern digital capabilities into its traditional radio design, appealing to both nostalgic listeners and tech-savvy users.

One of the standout features of the Grundig Digital Radio is its versatility in reception. With DAB+ (Digital Audio Broadcasting) technology, users can enjoy a wide array of radio stations with superior sound quality, free from the hiss and interference commonly associated with analog broadcasts. The inclusion of FM and AM bands ensures that listeners are not limited, providing access to local stations that may not yet have transitioned to digital.

The Grundig Digital Radio is designed with ease of use in mind. Its intuitive interface, often featuring a clear LCD display, allows users to navigate through stations and settings effortlessly. Many models also include a built-in tuner that automatically scans and presets available stations, simplifying the setup process. For those who appreciate personalization, some variants come equipped with customizable presets, allowing users to save their favorite stations for quick access.

Portability is another key characteristic of the Grundig Digital Radio. Many models are lightweight and come with built-in handles, making them ideal for on-the-go listening, whether it's in the garden, on the beach, or during a picnic. Battery options, alongside mains power, ensure that users can take advantage of their radios wherever they choose.

In terms of sound quality, Grundig utilizes advanced audio technologies to deliver rich and clear sound. Enhanced bass responses and treble controls allow users to fine-tune their listening experience to match their preferences. Furthermore, many models feature additional inputs, such as AUX and USB ports, enabling users to connect their smartphones or other devices, expanding their audio options.

Other notable characteristics include built-in alarms and timers, which make the Grundig Digital Radio a versatile companion for daily routines. Some models even support Bluetooth connectivity, allowing for seamless streaming from a variety of devices.

In summary, the Grundig Digital Radio embodies the perfect blend of traditional radio appeal and modern digital technology, offering versatility, ease of use, superior sound quality, and portability to meet the diverse needs of today’s listeners. Its well-thought-out features and user-friendly design make it an excellent choice for anyone looking to enhance their audio experience.
Top Page Image Contents