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Sony and Digital Projection
To casual observers, Sony's involvement in Large Venue and Digital Cinema projection may come as a surprise. But industry insiders understand Sony's deep involvement in the technology of digital entertainment almost every step of the way, from acquisition and production to postproduction and projection. In addition, modern microdisplay technologies are shared between large-venue and home theater digital projectors. As a company that also makes consumer products, Sony has a multi-million dollar incentive to excel in microdisplays.
•Sony and projection. We announced our first video projection system when Richard Nixon was in the White House and the original Godfather was in first-run theaters. The year was 1972. We were also the first company to deliver a consumer video projector in the United States. Since that time, we've been a leader in projection systems for commercial airliners, lecture halls, casino sports book, command & control rooms, conference rooms and living rooms. We launched our first "universal" PAL/NTSC/RGB projector, the VPH-1020Q in 1982. In 1989, our HDIH- 2000 high definition projector found such high profile applications as the "World of Coke" exhibit in Atlanta. And we continued to develop and refine professional CRT projectors up to the much loved VPH-G90U (1999). Today's 4K models represent the latest generation in Sony projection technology.
Our first projection systems (left) and our legendary 9-inch CRT projector, the VPH-G90U (right).
•Sony and display picture quality. Sony professional monitors are used for critical picture evaluation. Our BVM Series monitors are front and center when digital program content is scrutinized for exposure, focus, color, contrast and detail.