KEY SELLING POINTS
The SP75 Plus card printer is a high performance printer designed with the user in mind. It combines all the instrumental features required to enable fast, easy card personalization for secure and durable cards, magnetic stripe encoding and smart card personalization all in one compact
The SP75 Plus card printer with Advanced Imaging Technology™ provides optimum image quality at 300 dpi print resolution for precise, readable bar codes, ID photos, graphics, and text. Plus, it offers optional magnetic stripe encoding and several integrated smart card options that can be installed in the factory or upgraded in the field, which adds great flexibility and unrealized profit. When a secure or durable card is needed, the SP75 Plus printer is the perfect solution combining remarkable image quality coupled with Datacard® DuraGard® security and durability laminates and topcoats.
The SP75 Plus printer also features Datacard® Advanced Imaging Technology™ - which leverages optimized print ribbons to improve the quality and sharpness of photos, graphics and logos on both
PRODUCT POSITIONING – DATACARD® PRINTERS
Datacard Group now offers four uniquely different products within the SP Plus Series printer family in addition to the RP90 Plus card printer. As we continue to expand the Datacard printer offerings, it is very important to make sure each product is positioned appropriately. The following lists the proper positioning for each SP Plus Series and RP90 Plus printers.
| Feature |
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| SP25 Plus |
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| SP35 Plus |
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| SP55 Plus |
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| SP75 Plus |
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| RP90 Plus |
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| Printer |
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| Printer |
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| Printer |
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| Printer |
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| Printer |
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| Positioning |
| Affordable |
| Easy and |
| Fast and |
| Secure and |
| Advanced | ||||||
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| and Flexible |
| Convenient |
| Versatile |
| Durable |
| Imaging | |||||||
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| Print Speed (color/monochrome) |
| Manual feed |
| Up to |
| Up to |
| Up to |
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| Up to | |||||
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| 160/750 cph |
| 190/1000 cph |
| 175 cph |
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| 100 cph | |||
| Printing Options |
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| Rewritable Card Printing |
| ● |
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| Full Color/Monochrome Printing |
| ● |
| ● |
| ● |
| ● |
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| ● | |||||
| Retransfer Printing |
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| ● | ||
| Manual Card Feed |
| ● |
| ● |
| ● |
| ● |
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| Automatic Card Feed |
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| ● |
| ● |
| ● |
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| ● | ||||
| Simplex |
| ● |
| ● |
| ● |
| ● |
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| ● | |||||
| Duplex |
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| ● |
| ● |
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| ● | |||
| Quality |
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| ● | ||
| Technology Card Printing |
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| ● | ||
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| Encoding Options |
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| Magnetic Stripe |
| ● |
| ● |
| ● |
| ● |
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| ● | |||||
| Smart Card Options |
| ● |
| ● |
| ● |
| ● |
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| ● | |||||
| Proximity Card Options |
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| ● |
| ● |
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Datacard Group Confidential | Page 5 of 25 |
| April 2007 |