Color Guide
Color Printing Basics
Additive (Emitted) and Subtractive (Reflected) Color Models
All light is a mixture of red, green, and blue, which is normally called the RGB model. When red, green, and blue are of equal intensities, the RGB color model produces white.
red
greenblue
Note
❒RGB is also called additive or emitted color. The colors on your computer screen are produced by varying the intensities of RGB.
Printed color is a mixture of cyan, magenta, and yellow, which is normally called the CMY color model. When mixed in equal proportions the CMY color model produces black.
yellow
cyanmagenta
vi