New Creative Ways of Movie and TV Program Production

In 2000, Sony set a groundbreaking milestone in the motion picture industry by introducing the HDW-F900 camcorder, which enabled high-definition digital images to be recorded onto digital tape at 24 frames per second. This totally new concept of 24P-based digital recording, together with the enabling Sony products, was named “CineAlta”, and has since been embraced by an ever-broadening spectrum of producers, directors, and cinematographers all over the world. The HDW-F900, the first CineAlta camcorder, has served as an invaluable tool in movie and television program creation, bringing a new, higher level of picture quality, efficiency, and flexibility to the production process.

After the introduction of the HDW-F900 model, Sony has been continuously enhancing the CineAlta line by attentively listening to the customers’ much diverse requirements. One of the most remarkable evolutions of the CineAlta line was the introduction of the HDC-F950 RGB 4:4:4 cameras and the HDCAM-SR format in addition to the HDW-F900 and its companion HDCAM-format VTRs. This new system concept was born of the requests of moviemakers working on highly exacting special effects sequences and

producers creating elaborate commercials for

cinema and television presentation. With these CineAlta products using the HDCAMTM and HDCAM-SR formats, Sony offers an outstandingly comprehensive range of high-quality gears, which allows customers to select most appropriate equipment depending on their requirements for picture quality, budgets, applications.

This highly respected HDW-F900 camcorder has now evolved into the next-generation HDW-F900R, offering a variety of further enhanced functionalities. The HDW-F900R camcorder records images in accordance with the CIF (Common Image Format) standard, which specifies a sampling structure of 1920 x 1080 active pixels (horizontal x vertical). Plus, as well as recording at 24P, the HDW-F900R camcorder is switchable to record at 25P, 29.97P progressive scan, and also at 50 or 59.94 Hz interlaced scan. The camcorder also provides a comprehensive range of features for creative shooting such as enhanced gamma features and colorimetry controls. Plus, the design of the HDW-F900R is

highly compact and lightweight, giving users higher levels of mobility and comfort when shooting.

To further enhance the creative and operational versatility of the camcorder, a wide range of optional accessories are available. These include a picture cache board, a 2-3 Pull-down and down converter board, and a

slow-shutter board. In combination with

its renowned 24P capability and attractive cost efficiency, all of these great functionalities make the HDW-F900R the perfect solution for shooting television series,

documentaries, commercials, as well as motion pictures.

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