Initial Technology Recorder manual Mail Blasts

The toll-free program fax line will be available to participants to fax required invoice back-up and other program related materials.

D.Participants

Approximately 20,000 Participants

E.Program Eligibility

In order to qualify for earnings in the program, participants must:

•Have access to www.sony.com/rewardingrecording

•Have a valid e-mail address

•Purchase a minimum of $1,000 in eligible Sony Professional Media Products

•Become a participant via Sony approval

F.Award Earnings

Payout Structure

For each $1 US purchased, a participant earns $0.025 Rewarding Recording® Dollars (i.e. - $10,000 purchased of eligible Sony Professional Media equals $250.00 Sony Rewarding Recording® Dollars).

G.Award Options

Once a participant has purchased the minimum of $1,000 in eligible Sony Professional Media Products, they are eligible to select items from the Rewarding Recording® Catalog.

Items include:

•Sony Professional Products (fulfilled by Sony)

•Sony Consumer Products (fulfilled by Sony)

•Sony Apparel (provided by Sony, fulfilled by MEC)

•Gift Card Rewards (provided by Sony, fulfilled by MEC)

•Sony Parts, Service or Training (check request fulfilled by MEC)

NOTE: There are no cash buy-ins allowed in the Sony Rewarding Recording® Program.

H.Eligible Products

Participants claim eligible Sony Professional Media products, determined and updated by Sony.

I.Award Index

Rewarding Recording® Dollars are valid until August 31 each calendar year for qualifying purchases made July 1 – June 30 of each calendar year.

III.Communications

E-MAIL BLASTS

•Monthly, Sony will provide information for an electronic newsletter to be sent to all participants with valid e-mail addresses.

3