Xerox Color Laser Printer manual Target Markets for Color Printers, Accounting, Administration

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Target Markets for Color Printers

There are traditionally four broad categories for color printer applications:

•Businesses use color to impress, convince, sell ideas, improve clarity and communicate more effectively.

•Graphic arts and creative communities use color printers at the design level to develop comps and pre-press proofs for client approvals.

•Engineering and Scientific users have long known the value of color to aid in data analysis and to help simplify complex information.

•Print-on-Demand services meet the high quality and rapid turnaround demands for jobs such as real estate flyers, in-store signage and labels, and restaurant menus.

Additionally, a wide variety of users are commonly printing color-intensive pages off the Internet, creating proposals with color charts and graphics, generating in-house communications, and incorporating color into their everyday correspondence and reports. The opportunity for expanding color into the networked office is almost limitless.

This alphabetical listing of target markets represents major examples where color printing can have a significant impact. It is not all-inclusive, and you will find many opportunities not represented here.

Business Objectives Key Questions

ACCOUNTING

Key Applications

Track, monitor and report assets, liabilities, revenue and expenses

Ensure effective use of internal funds on account payables and receivables

Prepare tax forms and reports

Maintain cash flow

Do you wish to ensure a higher response using color?

Do you need to get attention with color spreadsheets, graphs and charts?

Is there a need to highlight important information on tax forms/reports?

Can highlighting in color enhance the effectiveness of presentations/reports?

Internal forms & memos Spreadsheets

Letters

Billing statements

Invoices

Audit reports

Tax forms

ADMINISTRATION

Ensure efficient business functions

Oversee facility management and set administration guidelines

Develop policy documentation

Manage business operations and facilities

Do you have a need to create effective internal signs highlighting information using color?

Would full color photos/drawings of facilities be useful in presentations/posters/other documents?

Would color enhance the effectiveness of policy/procedure documents?

Would meeting agendas be more effective using color to highlight start/end times, speaker information, etc.?

Complex documents & manuals Internal forms

Memos, letters

Meeting agendas

Presentations

Forms, surveys

Signage

Calendars

DESIGN/ENGINEERING

Prepare design plans

Develop product specifications

Develop policy documentation

Shorten product design cycle

Do you print your CAD/CAM color graphics in color? How do you prepare additional copies?

Have you started using different colors to identify different items on the same

engineering print?

Technical drawings & reports Long & complex documents Graphics

Design schematics

Graphs & charts

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