Alcatel-Lucent Managed Business Network manual Personnel cost staff reduction or re-allocation

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Alcatel-Lucent has developed a business case model that evaluates the potential savings available when an enterprise decides to choose a service provider’s managed business networking service, based on the Alcatel-Lucent MBN solution. The business case compares total cost of ownership differences between the present mode of operation and future mode of operation for a typical SME. It demonstrates potential cost savings of 22 percent for a typical SME across five categories:

MBN solution compared to do-it-yourself networking costs (links, support and administration)

Network monitoring costs (equipment and maintenance)

Personnel cost (staff reduction or re-allocation)

Downtime costs (a reduction in complexity and failures)

Server costs (consolidation leading to reduced

OPEX costs)

MASERGY: A Managed Business Networking Services Success Story

MASERGY, a privately-held global provider, offers a global Ethernet WAN service with five levels of QoS tailored to the specific needs of each enterprise customer. The MASERGY solution, called Intelligent Transport, enables enterprise customers to deliver mission-critical applications to multiple locations on a global basis using VPLS and IP-VPN technology — with the same reliability as any carrier-grade network that is deployed globally today. One key to MASERGY’s impressive success is

its strong focus on the customer. Feedback shows that MASERGY’s Ethernet WAN service — based on VPLS

— is just what enterprises want.

The foundation for MASERGY’s ground breaking suite of Ethernet WAN services is the Alcatel-Lucent 7750 Service Router (SR). The platform gives MASERGY

the power to provide business customers around the world with Ethernet hand-offs to all locations, allowing businesses to maintain the convenience and simplicity of Ethernet across their wide area network. In addition, the Alcatel-Lucent 7750 SR gives MASERGY the flexibility to offer Layer 2 VPLS, Layer 3 IP-VPN and public IP across the same Ethernet interface on separate VLANs.

Figure 5. Relative share of Year 1 savings

MBN vs. DIY

17%

Personnel

11%

Server

consolidation

40%

Network

monitoring

3%

Downtime

29%

“Since moving to VPLS, we have at least doubled the capacity at all of our locations, and in some cases it has increased 10-fold, while reducing our overall network costs by 36 percent.”

J e r ry K n au s, S ys t e m s a n d N e t wo r k A r c h i t e c t u r e ,

J e p p e s e n ( a M A S E R G Y c u s t o m e r )

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Contents Managed Business Networking Solution Introduction Keeping up with enterprise needs Alcatel-Lucent Managed Business Networking Solution Alcatel-Lucent Managed Business Networking Solution Increase revenue by up-selling managed services Alcatel-Lucent 5620 Service Aware Manager SAM Business VPN Service Delivery ArchitectureAlcatel-Lucent 7710 SR Alcatel-Lucent 7450 ESSChoice of premium IP-VPNs and Carrier Ethernet VPNs Overall results indicate that the tested solutionOn investment ROI Key features ROI Alcatel-Lucent Managed Business Networking Solution Extending service reach with Managed Business Access Alcatel-Lucent Managed Business Networking Solution Securing the network with Managed Business Security Ability to maintain control of networks, monitor Value for service providersValue for enterprises Server costs consolidation leading to reduced Personnel cost staff reduction or re-allocationVPN Consultative Marketing Program Partnering with Alcatel-Lucent CAR7526080810