Canon’s EOS 5D Mark II and EOS 50D are two of the most refined photographic instruments available for serious photographers. Yet, while both of these cameras share
amultitude of high-performance features such as rugged, weather-resistant bodies, super-sharp 3.0-inch LCD monitors, advanced image quality controls, and an extensive software package, they have distinctive capabilities designed to appeal to a broad cross-section of advanced amateur and professional photographers.
For the price, no other DSLR comes close to rivaling the image quality and full-frame convenience offered by the EOS 5D Mark II. This 21.1-megapixel, full-frame camera can reliably handle many professional assignments while delivering the superb image quality, shadow and highlight detail, low light performance, and Live View functionality of Canon’s flagship EOS-1Ds Mark III—all at less than half the price. In addition, the EOS 5D Mark II’s unique 1080p Full HD video recording capability sets this camera apart from the competition and bridges the technological gap between advanced digital still cameras and HD camcorders by offering both capabilities in one device. Now, traditional wedding, event, sports, and nature photographers can increase their value to prospective clients by offering them both still and video services without being forced to invest in a high-end HD camcorder or an assistant to help carry all the extra video gear. Alternatively, professional videographers will be drawn to the EOS 5D Mark II’s unique depth of field control and its ability to capture true wide and ultra wide HD video (along with stereo sound) directly onto convenient CF cards.
The EOS 50D offers exceptional image quality and performance for its price and could be the ideal backup camera for pros shooting with either the EOS 5D Mark II or the EOS-1Ds Mark III. But advanced amateur and part-time pros will also appreciate the EOS 50D for its high speed burst mode, super-fast and sensitive AF system, advanced metering and image processing capabilities, and sophisticated custom controls borrowed from the professional EOS-1D series. Photographers moving up from older and lower-priced Canon DSLRs will also appreciate the EOS 50D’s compatibility with their existing Canon EF-S lenses, and they’ll be better able to appreciate the higher performance, precision, and durability built into the EOS 50D, as well as its advanced battery-grip and wireless accessories.
Beyond the multiple benefits that both the EOS 5D Mark II and the EOS 50D bring to DSLR users, these new cameras provide ample evidence of Canon’s unsurpassed ability to continually improve its product quality and feature levels while maintaining the company’s leadership role in the increasingly competitive digital imaging industry.
