JVC Professional

APRIL 2007

NAB-2007

The ProHD Report

The Future of HD ENG … is now

Local, national, and worldwide television news must have the capability to go live on the air with the late-breaking news, with live pictures from the remote site, and, when appropriate, live interviews between the news anchors and the field reporters. Whether from ENG helicopter, ENG van, handheld or shoulder-carried, instant wired or wireless delivery of news to the TV station with HD quality is an absolute necessity for local TV news success.

Although more and more television news will be accessed on portable devices with limited resolution, TV stations’ primary outlet will remain the millions of home viewers who demand HD quality content to be displayed on their HDTV sets. Content is king, but the audience ratings victor will be the TV station with the best live news images day after day, as we can assume that, in the news business, the TV stations in the same market deliver more or less the same news stories. Differentiate

your station from the others, be the first with HD news in your market, and do it economically, before the other stations do.

Strength of local news is critical to generating local time sales. HD news and HD ENG obviously make your local market position stronger.

The competition for eyeballs is fierce, and expected to get even more competitive over the next several years, as cable, web-based and mobile video news services develop, causing local TV advertising dollars to consider moving to newer electronic

media. As a TV station having done news for years, you already have the necessary base infra-structure from which you can launch your HD market attack, to increase your audience share for news and, indirectly, for day-time and prime-time programs.

Let’s agree: Just as network programs lead-in and build your local news audience, great local news broadcasts will lead-in and build audience for network and syndicated programming, as your popular local news talent may promote your prime time and syndicated shows.

Are you offering video ads on your TV station website? Increase your local news audience and your website visits increase, which in turn may get you a lot more website ad revenue. Local HD news is again the key to profitability. Extended coverage of community affairs, local events and public relations in HD support audience gains.

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JVC NAB-2007 manual Future of HD ENG … is now

NAB-2007 specifications

The JVC NAB-2007 is a notable entry in the world of professional broadcasting and production equipment, showcased by JVC at the National Association of Broadcasters (NAB) Show in 2007. This camcorder was designed to meet the demanding needs of videographers and broadcasters, emphasizing high-definition video quality and advanced technology.

One of the standout features of the JVC NAB-2007 is its ability to capture high-definition video in various formats. It supports both 720p and 1080i resolutions, allowing users to choose the format that best fits their production needs. This flexibility has made it a popular choice among filmmakers, event videographers, and news organizations looking for quality in their content creation.

The camcorder utilizes JVC’s advanced HD CMOS technology, which enhances image quality by providing better low-light performance and reducing noise. This is coupled with a powerful optical zoom lens that enables users to capture detailed shots from a distance, making it ideal for dynamic shoots where proximity to the subject may be limited.

Another key feature of the JVC NAB-2007 is its ergonomic design, which is crafted for ease of use during extended shooting sessions. The camera is lightweight yet robust, providing operators with comfort and stability. Additionally, the user interface is intuitive, allowing for quick adjustments to settings without disrupting the workflow.

Built-in stabilization features further enhance the usability of the JVC NAB-2007, ensuring that footage remains smooth even during handheld operation. This is particularly advantageous for documentary shoots or on-the-go filming where traditional stabilization rigs may be impractical.

Connectivity options are expansive on the JVC NAB-2007, including HDMI and component outputs, enabling seamless integration with various editing systems and broadcast environments. The camcorder also includes features for live broadcasting, making it versatile for both recorded and real-time production scenarios.

In summary, the JVC NAB-2007 encapsulates a blend of impressive features, cutting-edge technology, and user-centric design, making it a suitable choice for professionals in the broadcasting and film industries seeking reliable and high-quality performance in their equipment.