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Guide to Effective Presentations
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One of the | most common mistak n of type fonts | ||||
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•Background colors can subconsciously affect the audience:
•Foreground colors create a major impact on how well an audience understands and remembers a message.
•Use one or two bright colors for emphasis.
•Highlight important messages.
•The eye has a difficult time reading certain colored text on certain colored backgrounds. For example, text and background colors in red and green, and blue and black make for difficult viewing.
•Colorblind individuals may find it difficult to distinguish between red and green, brown and green, and purple and blue. Avoid using these colors together.
Fonts
•One of the most common mistakes in any type of presentation visual is the selection of type fonts that are too small, too thin, or too difficult to read.
•If you are not sure how well a given font will read on a screen at various sizes, try this: Draw a 6˝ ⋅ 8˝ box on a piece of paper and print out several lines of text inside the box with your computer printer at 300 or 600 dpi resolution. Vary the sizes of text to simulate headline, body and text
•Design your visuals so that they are visible by the viewer in the last row.
•Nothing will ruin your presentation faster than misspelled words. Take the time to proofread and edit your work before your visuals become a permanent part of your presentation.
•Mixed case text is easier to read than text which is displayed in capital letters.
•Another important attribute of fonts is whether any particular face is serif or
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