Sales

Target Markets for Color Printers

Business Objectives

MANUFACTURING

Develop production schedules and meet deadlines

Schedule work and workers

Produce quality products

Keep cost of production to a minimum

Key Questions

Do you prepare instruction manuals for workers?

Do you need to prepare color signs quickly to identify rush jobs, defects, move tickets, labels, expensive raw materials, etc.?

Would it reduce errors if maintenance instruction sheets had photos of units being maintained?

Can you minimize confusion with color-coded production and work schedules?

Key Applications

Equipment operating instructions Maintenance procedures

Job postings

Shift changes

Production schedules

Safety posters

Technical reports

PERSONNEL

Interview and hire qualified personnel

Monitor employee satisfaction and per- formance

Establish communication procedures, guidelines and support functions

Manage the diversified workforce

PURCHASING

Do you have the need to highlight important staffing information notices, announcements, or other special communications?

Do you distribute a company newsletter, magazine or other publication?

Are photographs part of your record-keeping program?

Do you need to draw attention to important changes in benefits, policies and procedures?

Organizational charts Promotional notices Company newsletter Manuals Application forms Event posters, calendars Questionnaires

Job postings & announcements

Obtain high quality products and services

Communicate with vendors

Negotiate cost, terms and conditions

How many print cartridges are ordered per year to support the company’s installed black & white and color printers?

How much is spent annually to ensure that your printers are working properly?

How much color work is being sent out and how much does this cost?

When sending out requests for bids, do you wish to emphasize key areas with color?

Invoices, billing statements Proposals, contracts Purchase requirements, orders Inventory lists

Mailing labels

Vendor history reports

Forecast reports

QUALITY CONTROL

Determine product standards

Establish compliance rates

Report findings

Assure that products and services meet quality specifications

Can color be included in reports and drawings to highlight company compliance?

Are surveys/questionnaires used that require prompt responses?

Can quality reporting be more effective using color highlights to maximize degree of quality control?

Have you considered using color in your presentations to make them more effective?

Drawings Technical reports Manuals Questionnaires, forms Response forms & surveys Parts catalogs Presentations

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Xerox Color Laser Printer manual Manufacturing, Personnel, Purchasing, Quality Control