

HV
'(&/$5$&,Ï1'(*$5$17Ë$/,0,7$'$'(/352'8&72
7DVVL PRE\%RVFK
/RTXHFXEUHHVWDJDUDQWtD\DTXLpQVHDSOLFD
/DJDUDQWtDOLPLWDGDSURSRUFLRQDGDSRU% 6++RPH$SSOLDQFHV%RVFKHQHVWDG HFODUDFLyQ
GHJDUDQWtDOLPLWDGDGHOSURGXFWRVyORVHDSOLFDDODPiTXLQD7DVVLPRGH%RVFK©3URGXF
WRªTXHVHOHYHQGLyDXVWHGHOSULPHUFRPS UDGRUXVXDULRVLHPSUH\FXDQGRHO3U RGXFWR
KD\DVLGRFRPSUDGRSDUDVXXVRQRUPDO\GRPpVWLFRQRFRPHUFLDO\KDVLGRXVDGRGH
KHFKRSDUDSURSyVLWRVGHXVR GRPpVWLFRQRUPDOHQWRGRPRPHQWRQXHYRHQ ODWLHQGD
GHYHQWDDOSRUPHQR UTXHQRKD\DHVWDGRHQ H[KLELFLyQ©WDOFRPR HVWiªRTXHVHDXQ
PRGHORGHYXHOWR DQWHULRUPHQWH\ QRSDUDUHYHQWD RXVR FRPHUFLDO\ GHQWURGH ORV
(VWDGRV8QLGRVR&DQDGi\ TXHKD\DSHUPDQHFLGRHQWRGR PRPHQWRGHQWURGHOSDtVGH
ODFRPSUDRULJLQD O/DVJDUDQWtDVLQGLF DGDVHQHVWHGRF XPHQWRVHDSOLFDQ VyORDOSULPHU
FRPSUDGRUGHO3URGXFWR\QRVRQWUDQVIHULEOHV
(QYtHODWDUMHWDGH UHJLVWURTXHDXQTXHQR HVQHFHVDULDSDUDHIH FWXDUODFREHUWXUD GHOD
JDUDQWtDHVOD PHMRUIRUPDSDUD TXH%RVFKOH QRWL¿TXHHQHO FDVR���SRFRSU REDEOHGHXQ
DYLVRGHVHJXULGDGRUHWLURGHOSURGXFWR
&XiQWRWLHPSRGXUDHVWDJDUDQWtD%RVFKJDUDQWL]DTXHHO3URGXFWRQRWLHQHGHIHFWRVHQ
ORVPDWHULDOHVQLHQODIDEULFDFLyQGXUDQWHXQSH UtRGRGHWUHVFLHQWRVVHVHQWD\FLQFR
GtDVDSDUWLU GHODIHFKDG HFRPSUD(OS OD]RPHQFLRQDGRDQWHULR UPHQWHFRPLHQ]DHQ OD
IHFKDGHODFRPSUD\QRVHUHWUDVDUiHOLPLQDUiH[WHQGHUiQLVXVSHQGHUiSRUQLQJ~QPRWLYR
FXDOTXLHUDTXHpVWHIXHUH
5HSDUDFLyQRUH HPSOD]RFRPRVX VROXFLyQH[FOXVLYD 'XUDQWHHVWHSH UtRGRGHJDUDQWtD
%RVFKRXQRGHVXVSURYHHGRUHVGHVHUY LFLRDXWRUL]DGRVUHSDUDUiQVX3URGXFWRVLQF DUJR
SDUDXVWHGVXMHWRDFLHUWDVOLPLWDFLRQHVLQGLFDGDVHQHVWHGRFXPHQWRVLVHSUXHEDTXHVX
3URGXFWRKDVLGRIDEULFDGRFRQGHIHFWRVHQORVPDWHU LDOHVRHQODIDEULFDFLyQ
6LVHKDQ KHFKRLQWHQWRV UD]RQDEOHV SDUDUHSDUDUH O3URGXFWRVL QWHQHUp[LWR HQWRQFHV
%RVFKUHHPSOD]DUi VX3URGXFWRHV SRVLEOHTXH KD\DPRGHORVDFWXDOL] DGRVGLVSRQLEOHV
SDUDXVWHGVHJ~QHOFULWHULRGH%RVFKSRUXQFRVWRDGLFLRQDO7RGDVODVSDUWHV\ORVFRP
SRQHQWHVUHWLUDGRV VHUiQSURSLHGDG GH%RVFKD VXH[FOXVLYDH OHFFLyQ7RGDVODV SDUWHV
UHHPSOD]DGDVRUHSDUDGDVDVXPLUiQODLGHQWLGDGGHODSDUWHRULJLQDOSDUDORVSURSyVLWRVGH
HVWDJDUDQWtD\HVWDJDUDQWtDQRVHH[WHQGHUi FRQUHVSHFWRDGLFKDVSDUWHV/D UHVSRQVD
ELOLGDGH[FOXVLYDGH%RVFKVHJ~QHOSUHVHQWHGRFXPHQWRHVUHSDUDUVyORORVSURGXFWRVGH
IHFWXRVRVGHIiEULFDXWLOL] DQGRXQSURYHHGRUGHVHUYLFLR DXWRUL]DGRGXUDQWHHOKRUDULRGH
DWHQFLyQQRUPDO3DUDODVLQTXLHWXGHVVREUHVHJXULGDGRVREUHGDxRDODSURSLHGDG%RVFK
UHFRPLHQGDHQFDUHFLGDPHQWHTXHQRLQWHQWHUHSDUDUXVWHGPLVPRHO3URGXFWRQLTXHXWLOLFH
XQSURYHHGRUGH VHUYLFLRQR DXWRUL]DGR%RVFK QRVHUi UHVSRQVDEOHSRU UHSDUDFLRQHVR
WUDEDMRVUHDOL]DGRVSRU XQSURYHHGRUGHVHU YLFLRQRDXWRUL]DGR 6LHOLMHTXHRWUD SHUVRQD
TXHQRVHDXQSURYHHGRUGHVHUYLFLRDXWRUL]DGRWUDEDMHHQVX3URGXFWR(67$*$5$17 Ë$
48('$5È18/$<6, 1()(&72/RVSURYHHGRUHVGHVHUYLFLR DXWRUL]DGRVVRQDTXHOODV
SHUVRQDVRHPSUHVDVTXHKD QVLGRHVSHFLDOPHQWHFDSDFLWDGDV HQORVSURGXFWRV%RVFK \
TXHSRVHHQDMXLFLRGH%RVFKXQDUHSXWDF LyQVXSHULRUSRUVHUYLFLRDOFOL HQWH\FDSDFLGDG
WpFQLFDWHQJDSUHVHQWHTXHVRQHQWLGDGH VLQGHSHQGLHQWHV\QRVRQDJHQWHVVRFL RV¿OLD
OHVQLUHSUHVHQWDQWHVGH%RVFK