List of Prospects & Decision-making method

Potential Sales Volume

used

 

I believe that the overall pattern of the

The product was released to limited sellers in

decision making process of this product is

October of 2002, and just went nationwide on

really a combination of the Buyer Action and

April 11. The initial amount of units sold in the

Buyer Resolution theories. However, why and

first couple of months was over 300. I am

when should I buy would, or could, fall out of

currently trying to get more detailed analysis from

the HQ regarding the sales and target markets.

the process because it would indicate a need

 

(not too many people need an $8K unit).

 

 

 

People on tight schedules: People who are always

 

on the go.

 

 

 

Families whose kitchen is the hub of action in the

 

house

 

 

 

People who are interested in having music, TV

 

and/or the Internet in the kitchen.

 

 

 

People who are interested in having the very latest

 

technologies integrated into their lives.

 

 

 

People who want the very best regardless of cost.

 

 

 

People who want to have many features and

 

products combined and condensed—all in one-rs.

 

 

 

11

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LG Electronics MBA 9120 manual Decision making process of this product is, Really a combination of the Buyer Action

MBA 9120 specifications

The LG Electronics MBA 9120 is a cutting-edge microwave oven that combines style with innovative technology to enhance the cooking experience. Designed for versatility, this model offers a wide range of features that cater to the varying demands of contemporary kitchens.

One of the standout features of the MBA 9120 is its smart inverter technology, which allows for precise temperature control. This technology ensures that food is heated evenly, preventing hot and cold spots, and thus enhancing the flavor and texture of meals. Whether you are defrosting, reheating leftovers, or cooking a gourmet dish, the inverter functionality adjusts power levels seamlessly, allowing for accurate cooking results.

The microwave also boasts a spacious interior, enabling users to prepare multiple dishes or larger portions simultaneously. With its generous capacity, family meals or gatherings can be accommodated easily, making it an excellent choice for busy households. This spacious design does not compromise on exterior aesthetics, as the MBA 9120 features a sleek and modern look that complements any kitchen decor.

Another noteworthy characteristic is the inclusion of various auto-cook presets, which simplify meal preparation. Users can quickly select their desired dish, and the microwave will automatically adjust cooking times and power levels for optimal results. These presets cover a range of food categories, from popcorn and baked potatoes to more elaborate dishes, ensuring versatility in meal preparation.

The intuitive control panel features a user-friendly design, allowing users to navigate through settings with ease. It includes a digital display that shows cooking time and mode, making it easy to keep track of meal preparation. Additionally, the touchpad is responsive and straightforward, minimizing the learning curve for new users.

Moreover, safety is prioritized in the MBA 9120, with features like a child lock to prevent unintended use. This is particularly beneficial for families with young children, ensuring peace of mind when the microwave is not in use.

In terms of energy efficiency, the LG MBA 9120 is designed to consume less energy while maximizing performance. This not only helps in reducing environmental impact but also contributes to lower electricity bills.

In summary, the LG Electronics MBA 9120 is a modern microwave oven that seamlessly blends advanced technology with user-friendly features. Its smart inverter technology, spacious design, auto-cook presets, intuitive controls, and commitment to safety make it an ideal choice for anyone looking to enhance their cooking experience while enjoying the convenience of a high-quality microwave.