Selling Strategies for the bizhub 180

DETERMINING IF THE bizhub 180 SERIES IS THE RIGHT SOLUTION

No two customers are identical. Each has specific needs and requirements. We can make some generalizations about certain businesses and what the typical applications and requirements are. By making these generalizations, we can prepare ourselves to ask the questions best suited for that particular market. We have listed, in this Product and Sales Guide, a few market categories that have applications suited for the bizhub 180 solutions.

GENERAL TARGET MARKETS

Simply stated, the bizhub 180 Series should be sold to any and all customers that fall into the following broad categories:

•Analog copier and ink-jet printer customers (lower cpc)

•SOHO (Small Office/Home Office)/workgroups in a network environment

•Existing customers needing a smaller unit for departments

•Upgrading analog systems to Digital

•Replacing Competitive Segment 1 digital systems

•Low-volume, budget conscious customers in need of duplex capabilities

•First Time buyers

•Looking to consolidate page printer volume onto a faster system

•Environments requiring multifunctional capabilities in one device

Generally, your current customers that fall into the above categories are prime prospects for the bizhub 180 Series as replacement or additional units. However, as discussed in the following section, targeting new prospects in specific vertical markets can yield greater results when matching the specific strengths of the bizhub 180 Series to the unique requirements of these markets. In either case, new or existing customers, here are some applications that these solutions can provide:

•Simple networkable printing solution

•Local “walk-up” copying capabilities

•Multifunctional capabilities in one device (copy, print, fax and scan)

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Konica Minolta 180 manual General Target Markets
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180 specifications

The Konica Minolta 180, known for its robust performance and reliability, is a multifunctional device that caters to the needs of both small and medium-sized businesses. This digital monochrome copier incorporates advanced imaging technologies, offering high-quality printing, copying, and scanning capabilities in a compact design.

One of the standout features of the Konica Minolta 180 is its exceptional print speed, reaching up to 18 pages per minute. This efficient output allows businesses to streamline their workflow and maintain productivity, even during high-demand periods. The device has a maximum paper capacity of up to 1,100 sheets, ensuring that users can handle large print jobs without interruption. The automatic document feeder further enhances productivity by allowing for efficient batch processing of multiple documents.

Imaging technology is another key highlight of the Konica Minolta 180. It uses advanced laser printing technology, which ensures sharp, clear text and crisp images with a resolution of up to 600 x 600 dpi. This level of detail is particularly beneficial for businesses that require high-quality documents for presentations, reports, or client communications.

Additionally, the Konica Minolta 180 supports various media sizes and types, including envelopes, labels, and card stock, making it versatile for different printing needs. The device also includes a range of accessibility features that make it user-friendly for individuals of all skill levels. The intuitive control panel and customizable shortcuts simplify the operation, allowing users to manage tasks efficiently.

Security is a crucial aspect of any business solution, and the Konica Minolta 180 addresses this with advanced security features. It supports secure printing options and allows users to set access restrictions, ensuring sensitive information remains protected.

Power consumption is optimized in the Konica Minolta 180, reducing energy costs and promoting environmentally friendly practices. The device is ENERGY STAR certified, reflecting its commitment to energy efficiency without compromising on performance.

In summary, the Konica Minolta 180 is a powerful and efficient multifunction device that combines speed, quality, and advanced technology. Its features cater to a wide range of business needs, making it a valuable asset for organizations looking to enhance their document management processes.
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