Konica Minolta 180 manual … Good luck and good selling, Selling The Product, Demonstration

Selling Strategies for the bizhub 180

SELLING THE PRODUCT

If you uncovered all the mysteries by asking the best questions and have agreement from the customer on what the needs and applications are, you are ready to give your product presentation.

DEMONSTRATION

In order to present the customer with an effective product presentation, the elements of that presentation must relate directly to the needs and applications discovered and agreed upon in previous discussions with your customer. Select documents that reflect the customer’s applications. It is often effective to use customer’s files for the demonstration, however if doing so, make sure you receive these files in advance so you can test them for accuracy and compatibility.

TARGET MARKET SUMMARY

Regardless of the vertical market, a network-connected Konica Minolta bizhub 180 Series MFP offers many opportunities and benefits for both the sales representative and the end user. Most importantly, your ability to research and identify weaknesses in an organization along with your understanding of their industry and their business processes involved makes you the business consultant. Your knowledge of Konica Minolta products and how seamlessly they integrate into an organization, puts you in a very good position to convey the message that you and Konica Minolta are their “Total Document Solution Provider”.

… Good luck and good selling!

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