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Xerox 2000 manual Consumer products, Catalogues, Promotional materials

Models: 2000

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Consumer products

Consumer products

Manufacturing, industrial, retail, wholesale, consumer electronics

Catalogues

Typical vertical application name	• Product
	• Parts
	• Channel
Decision making role	• Marketing
	• Catalogue sales
	• Advertising
Key benefits of digital colour printing	• Speed up turnaround time
	• Reduce inventory/obsolescence
	• Improve response with targeted marketing
	based on buying preferences

Promotional materials

Typical vertical application name	• Point of sale
	• Flyers
	• Sell sheets
	• Danglers
	• Specifications
	• Brochures
	• Plan-o-grams
	• Price sheets
	• CD jewel case inserts
	• Video case inserts
	• Sale campaigns
	• Coupons
	• Notices
	• Counter cards
	• Event notices
	• Mock up packaging
	• Test marketing
	• Labels
	• Postcards
	• Exhibition brochures

DocuColor 2000 series design guide

7 - 6

Image 84

Xerox manual Consumer products, Catalogues, Promotional materials, DocuColor 2000 series design guide

Contents

Table of Contents Introduction1. Digital print 2. Image reproduction process3. Designing documents 4. Submitting jobs5. Selecting paper stock DocuColor 2000 series design guidetable of contents 6. Binding and finishing7. Applications by industry Introduction A new way to look at documentsDocuColor 2060 design guide What is digital print? 1 Digital printDocuColor 2000 series design guide DigitalDirect Segment/applicationdigital print Digital print workflowDocument creation PrepressDIGITAL PRINT WORKFLOW CAPTIONS TO BE SUPPLIEDDocuColor 2000 series design guide Press PostpressCorrection required? digital printBenefits of digital print What does digital print mean to you?Short runs DocuColor 2000 series design guideJust-in-timeprinting digital printDistribute and print DocuColor 2000 series design guideVariable information printing digital printWrap-up Use of colourDocuColor 2000 series design guide 2 Image reproduction process DocuColor 2000 Series technologyPrinting stations Digital Blanket BeltNip fuserDocuColor 2000 series design guide image reproduction process Print speeds/productivityTRACS Precise Registration SystemDocuColor 2000 series design guide SRA3SRA3 SRA3Image size/paper size Screensimage reproduction process Paper size nameDocuColor 2000 series design guide PLEASE SUPPLY ORIGINAL PICGamut image reproduction processProcess colours DocuColor 2000 series design guide3 Designing documents Design elements to discuss with your printerPaper stock Image considerations DocuColor 2000 series design guidedesigning documents 300dpi150dpi 225dpiImage area, bleeds and folds DocuColor 2000 series design guideA3 size Maximum image sizedesigning documents Image area174 x 174mm Image areaDocuColor 2000 series design guide SRA3 paper size320 x 450mm Maximum paper sizeSpecifying colours Choice of screensdesigning documents 600 SCREEN 300 SCREEN 200 SCREEN 150 SCREEN 600 SCREEN 300 SCREEN 200 SCREEN 150 SCREEN Vignettes DocuColor 2000 series design guideText designing documents11 point text on white background, 4 point line 11 point text on black background, 4 point line11 point text on white background, 4 point line 11 point text on black background, 4 point line10 point text on white background, 3 point line 10 point text on black background, 3 point lineSolid blacks designing documentsC:0% M:0% Y:0% K:100% C:50% M:0% Y:0% K:100% C:0% M:50% Y:0% K:100% C:0% M:0% Y:50% K:100%Image mottle Knockout, overprint and trappingDocuColor 2000 series design guide File formats Resource collectiondesigning documents Creating PDFs DocuColor 2000 series design guidePLEASE SUPPLY Design elements to avoid Dot gaindesigning documents DocuColor 2000 series design guide Large areas of solid colour designing documentsDocuColor 2000 series design guide 5 Selecting paper stock Stock considerationsDigital printing process Paper influences on print quality FormationGrain direction DocuColor 2000 series design guideWhy paper doesn’t always work the way it should Weightselecting paper stock FinishMoisture and offset Moisture and digital printingTextured stock and offset Textured stock and digital printingThick paper stocks Coated papersPaper stretch selecting paper stockShade OpacityBrightness DocuColor 2000 series design guideReflectivity selecting paper stockLight/Image How an image reflects on a smooth paper surfacePaper grades DocuColor 2000 series design guideBOND Typeselecting paper stock TypeBook publishing TypeDocuColor 2000 series design guide UNCOATED OFFSET continuedType Commodity offsetselecting paper stock UNCOATED OFFSET continuedType Cardstocks boardsDocuColor 2000 series design guide TEXT AND COVERS continuedCOATED OFFSET selecting paper stock UNCOATED DIGITALType Xerographic, digital, laser, colour copyDocuColor 2000 series design guide TypeCoated 2 sided Typeselecting paper stock INDEX OR BRISTOLPaper handling and storage DocuColor 2000 series design guideselecting paper stock Wrap-upSelect paper that has good formation DocuColor 2000 series design guide 6 Binding and finishing CollatingFolding and scoring Scoring Types of foldsDocuColor 2000 series design guide binding and finishing Binding Saddle stitchingSide stitching DocuColor 2000 series design guideEdition binding Perfect bindingbinding and finishing Mechanical binding Looseleaf bindingDocuColor 2000 series design guide Finishing touches TrimmingDie cutting LaminationVarnish EmbossingShrink wrapping DocuColor 2000 series design guideDouble-sidedprinting binding and finishingDocuColor 2000 series design guide Financial services 7 Applications by IndustryBusiness graphics Presentations/proposals/reportsManuals DocuColor 2000 series design guideapplications by industry Promotional materialsNewsletters DocuColor 2000 series design guideCompensation and benefit booklets/directories NotificationsStatements applications by industryConsumer products CataloguesPromotional materials DocuColor 2000 series design guideapplications by industry NewslettersDecision making role Manuals NotificationsDocuColor 2000 series design guide Typical vertical application nameCompensation and benefit booklets applications by industryPresentations/proposals/reports Hospitality Promotional materialsDocuColor 2000 series design guide applications by industry Compensation and benefit bookletsPresentations/proposals/reports based on buying preferencesManuals NewslettersDocuColor 2000 series design guide Typical vertical application nameProfessional services applications by industryPresentations/proposals/reports NewslettersManuals Compensation and benefit bookletsPromotional materials DocuColor 2000 series design guideEducation Course packs/manuals/bookletsapplications by industry Newsletters/mailers Presentations/proposals/reportsDocuColor 2000 series design guide applications by industry Promotional materials• Improve quality • Improve parent satisfaction Health care OtherCourse packs/manuals/booklets Promotional materialsapplications by industry Presentations/proposals/reports• Event/program notices Compensation and benefit booklets Newsletters/mailersOther DocuColor 2000 series design guideLocal Council - General services Public sectorFederal Government – Armed forces State Government - Department of HealthState Government - Department of Labor DocuColor 2000 series design guideFederal/State Government - Department of Welfare applications by industryDocuColor 2000 series design guide Key applicationsMicrosoft Office colour charts APPENDIXMicrosoft Excel standard Chart fills and Chart lines colours microsoft office colour charts DocuColor 2000 series design guide Out of gamut colour - no close match possiblemicrosoft office colour charts Dark TealIndigo PlumDocuColor 2000 series design guide Out of gamut colour - no close match possibleClose colour match possible RGB colour charts APPENDIXRed = GreenBlue RGB colour charts Red =Green BlueRed = GreenBlue RGB colour charts Red =Green BlueRed = GreenBlue RGB colour charts Red =Green BlueRed = GreenBlue RGB colour charts Red =Green BlueRed = GreenBlue RGB colour charts Red =Green BlueRed = GreenBlue CMYK colour charts APPENDIX0% Yellow MagentaCyan CMYK colour charts 0% YellowMagenta Cyan10% Yellow MagentaCyan CMYK colour charts 10% YellowMagenta Cyan20% Yellow MagentaCyan CMYK colour charts 20% YellowMagenta Cyan30% Yellow MagentaCyan CMYK colour charts 30% YellowMagenta Cyan40% Yellow MagentaCyan CMYK colour charts 40% YellowMagenta Cyan50% Yellow MagentaCyan CMYK colour charts 50% YellowMagenta Cyan60% Yellow MagentaCyan CMYK colour charts 60% YellowMagenta Cyan70% Yellow MagentaCyan CMYK colour charts 70% YellowMagenta Cyan80% Yellow MagentaCyan CMYK colour charts 80% YellowMagenta Cyan90% Yellow MagentaCyan CMYK colour charts 90% YellowMagenta Cyan100% Yellow MagentaCyan CMYK colour charts 100% YellowMagenta CyanDocuColor 2000 series design guide Pantone colour charts APPENDIXDocuColor 2000 series design guide PANTONEPantone colour charts DocuColor 2000 series design guide PANTONEPantone colour charts PANTONEDocuColor 2000 series design guide Pantone colour charts PANTONEDocuColor 2000 series design guide PANTONEPantone colour charts VioletDocuColor 2000 series design guide PANTONEPantone colour charts PANTONEPANTONE PANTONEDocuColor 2000 series design guide Pantone colour charts PANTONEDocuColor 2000 series design guide Pantone colour charts PANTONEPANTONE PANTONEDocuColor 2000 series design guide Pantone colour charts PANTONEDocuColor 2000 series design guide BlackPantone colour charts DocuColor 2000 series design guide Pantone colour charts DocuColor 2000 series design guide Pantone colour charts DocuColor 2000 series design guide Pantone colour charts DocuColor 2000 series design guide Pantone colour charts DocuColor 2000 series design guide Pantone colour charts DocuColor 2000 series design guide Pantone colour charts DocuColor 2000 series design guide Pantone colour charts DocuColor 2000 series design guide Glossary DocuColor 2000 series design guide Bleedglossary DocuColor 2000 series design guide Crossoverglossary ElectrophotographyDocuColor 2000 series design guide Grainglossary Impressions per hourDocuColor 2000 series design guide Looseleaf bindingglossary OverprintDocuColor 2000 series design guide Preflightglossary RosetteDocuColor 2000 series design guide Sheet-fedpressglossary StockDocuColor 2000 series design guide Varnish