Sun Microsystems 5 manual Stocking Testing Content, Creating Customized Marketing Campaigns

▼Stocking Testing Content

If the auto-stocking option is set to OFF, you can manually stock content items with Testing status to make them available to subscribers with testing roles.

1.Click Content on the Vending Manager administration console’s main menu.

2.Click the Content Testing tab.

A list of all content with Testing status is displayed.

3.Click Stock for the testing content item you want to stock. The Stock Content page is displayed.

4.Make changes as desired.

An asterisk (*) beside a field indicates that it is a required field.

5.Click OK.

6.Click OK to close the Confirmation page.

If you decide to make a stocked testing content item unavailable to subscribers, you can go to the list of testing content and click Unstock.

Creating Customized Marketing Campaigns

When you initiate advertising campaigns or want to promote content by offering it at special prices, you can create customized marketing campaigns to send advertisements to subscribers. You can select one or more items that you want to promote and specify the criteria by which subscribers are selected to receive the advertisements. The advertisements can be sent as email or as a message to the subscriber’s device.

In addition to creating the marketing campaign, you also define the segment of subscribers that the campaign will target. To keep the format of the campaign consistent, create a template for the marketing message. This section covers the following topics:

■Creating a Campaign

■Working with Subscriber Segments

■Working with Campaign Templates

184 Administrator Guide • 2005Q4