Color Guide

Color Printing Basics

Additive (Emitted) and Subtractive (Reflected) Color Models

All light is a mixture of red, green, and blue, which is normally called the RGB model. When red, green, and blue are of equal intensities, the RGB color model produces white.

red

greenblue

Note

RGB is also called additive or emitted color. The colors on your computer screen are produced by varying the intensities of RGB.

Printed color is a mixture of cyan, magenta, and yellow, which is normally called the CMY color model. When mixed in equal proportions the CMY color model produces black.

yellow

cyanmagenta

vi

Page 14
Image 14
Ricoh AP305 Color Guide, Color Printing Basics, Additive Emitted and Subtractive Reflected Color Models